Adding Bing Shopping (now named Microsoft Shopping Ads) to your digital retail mix is a quick and easy way to add incremental online sales. Although Bing doesn’t rival Shopping Ads on Google for total audience numbers, it can provide other advantages for retailers. Google may be the most popular option for UK shoppers by a … ContinuedRead
Intelligent Shopping Platform
The “RedBrain Intelligent Shopping Platform” identifies the white space in Google Shopping It’s only job is to find ‘non obvious’, the underpriced and the under utilised which means you get the incremental sales you wouldn’t get anywhere else
Driving Incremental Sales for retailers and you only pay commission on the additional sales we drive.
RedBrain finds the white space in Google Shopping to drive you new sales.
This leaves you to focus on your current campaigns which we don’t touch or have any effect on.
What is Google Shopping Redefined?
Identify out the non obvious white space for incremental growth
Drive Incremental Sales
We put our own money at risk and charge a % of sales
A unique team of the smart and obsessive; mathematicians, creatives and AI experts
What is Google Shopping – the old way?
Bid on the Same old search terms
Cannibalise current campaigns and sale
Bill you for all impressions or clicks no matter what converts to sale
Agency and sales types
£400M in annual sales, 85% of which were incremental
£500,000 in incremental sales without impacting in house activity
Every day we drive;
Some of our customers
As two of the biggest potential sales channels for online retailers, both Google and Amazon can offer new customers and revenue alongside other benefits. But there are some key differences between Shopping Ads on Google and Amazon Sponsored Product advertising which could lead to costly mistakes for your business. The distinctions between Shopping Ads on … ContinuedRead
Black Friday is not just the busiest day of the year for many retailers. With customers spending billions due to reductions, the sales set the trend for the entire holiday shopping season. For some businesses, the period between Black Friday and the New Year Sales can deliver as much as 30-40% of annual revenue. Many … ContinuedRead
Over the last few weeks we’ve introduced a few of the participants of our recent bike challenge. We’ve loved hearing their stories, how their donations are contributing to worthy causes and why they cycle. Today we’re delighted to present Andy Sansom who won a donation of £1000 for his chosen charity by clocking up an … ContinuedRead
Fashion retailers face huge challenges in 2020 as the Covid-19 pandemic continues to disrupt an industry which contributed £35 billion to the British economy in 2019, employing 890,000 people. Even the growth in online shopping has failed to lift many clothing stores, with a few notable examples of surges in sales during the UK lockdown … ContinuedRead
One of our many data insights during lockdown was that we saw purchases in bikes and cycling equipment soar. It was no wonder then, that when it came to RedBrain throwing down a fun challenge or two, we chose cycling ones. It was our pleasure to extend the prize pot to reward the people who … ContinuedRead